Category: Marketing Automation

  • Lead Nurturing Part 1 – The Branding Phase

    I was rereading a blog post from Gilbert Bailey. with Beanstalk Data, a Charlotte-base marketing automation company that we partner with, and thought his insights on lead-nurturing were on point.  In a high-consideration purchase keeping relevant information in front of your potential customers is paramount to closing business.  In this article we review the “branding…